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Engagement best practices, tips, and trends.

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Why showcasing people management skills matters

Attract recruits, retain clients and influence peers

I saw the picture on the right on LinkedIn recently, and it spurred a couple of ideas:

  1. It’s a useful infographic to help people think about how to craft their headlines.
  2. Most people utilize headlines to attract prospective clients/customers or employers.
  3. I can’t recall any headlines that draw attention to someone being a great people manager.

Isn’t that interesting? Being an inspiring leader of people is not something we tend to highlight or “brag” about in our professional experience.

Look at these descriptions about the purpose of LinkedIn headlines:

“Your LinkedIn headline is a public one-liner resume that gives your audience a quick overview of who you are, what you do, and what you bring to the table.” – Jobscan

“It’s important to make sure it’s attention-grabbing and informative.” – LinkedProspect

“Your headline is an opportunity to show the world what you’re capable of and what you do.” – Hubspot

LinkedIn offers 220 characters for a person to capture what they want readers to know or remember about them. If you are a good people manager, I want to encourage you to include that in your headline. There are plenty of characters to both “sell” yourself to prospects, as well as to highlight this admirable skill.

How will it help you to let others know your interest in being a great manager?

  • It can attract and/or persuade new recruits.
  • Being a great manager can lead to higher retention, which clients will appreciate (less turnover on their work).
  • It can signal to others in your firm the importance of management and engagement skills.
  • It can convey that you care about other humans—their success, growth and well-being.

In case you need some help, here are 20 pre-drafted headlines to highlight your people management prowess (and the longest is only 64 characters 😉).

On another note: Registration has opened for the Leading with Impact Public Cohort Program! This is a one-of-a-kind, publicly available management training experience open for law firm partners and business professionals. Check out the description page by clicking on the link above and feel free to contact me with any questions.

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